As consumers continue to look for ways to save money, studies show that many are turning to online shopping websites in an effort to find better prices. From Black Friday to Cyber Monday – these holiday shopping days saw an overwhelming increase of online purchases in 2011. In fact, Cyber Monday even gained the title of “heaviest U.S. online spending day in history.” Overall, U.S. e-commerce spending was up 13% over 2010 – reaching a record $161.5 billion! In our recent article “E-Commerce Spending Reaches Record High In 2011 – Will 2012 Be Another Great Year?” we highlight some key trends from the 2011 shopping season. Also provided in this article is a brief look ahead to Black Friday 2012. What do you think – will 2012 be another big year for online merchants? Read our article to find out what experts predict.
Krista March 12, 2012